An Accountant’s Courage From Corporate Labyrinth to Freelance Fulfillment

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Success Stories and Case Studies

An Accountant’s Courage From Corporate Labyrinth to Freelance Fulfillment

Nasalia Latiff
January 18, 2024

Nasalia Latiff

Nasalia combines the art of selling with the science of digital marketing, making her a shining star in the field. Her creative mind and smart plans illuminate the marketing landscape at once.

February 23, 2024

Alwinah's journey is a shining example of how far you can go when you set your mind to something. Among the learners we have, Alwinah stands out for her quick application of new knowledge and the remarkable benefits she reaped from it. As soon as she discovered the existence of digital platforms, she registered and began applying for jobs. This proactive approach paid off swiftly; within just two weeks of starting the program with us, she managed to doubled her income. Her freelance clients were impressed that they offered her retainers, which allowed her to build a successful profession of which she is proud.

Alwinah's journey to freelancing began during COVID-19, a time that led her to question the reliability of a single income source and corporate job security. Her discovery of the Digital Entrepreneur Pathway program, with its long-term goals and affordability, was a turning point where she find this program “offered a sustainable path forward.”

Alwinah found the concept of freelancing and customer communication skills to be most valuable. Guidance from experienced speakers, insights on price setting, and people skills were instrumental in her growth. The biggest success in her freelancing journey was making the leap to start and earning the trust of her clients.

Initially, it is just about learning for Alwinah, without any specific expectation of applying the knowledge. However, she not only met but exceeded her initial targets, including joining various platforms while increasing her income. The most impactful aspect mentioned was the practical application offered by Mereka. Networking with other freelancers and gaining real-world insights does make a significant difference in her learning journey. She also found tools like Slack, Canvas, Zoom, and Menti invaluable for adapting to the digital workspace.

Describing the program in one word, Alwinah says it's “life-changing.” The transition to online work opened new doors for her, offering flexibility and a more efficient way to increase income compared to her 9-5 job. Embracing freelancing allowed her to optimize her time and focus on what truly mattered. She even landed an opportunity with Deloitte for part-time freelancing, eventually leading her to leave her 9-5 job and embrace full-time freelancing.

As Alwinah best puts it, 

“Be brave in taking that step ahead.”

Today, as a thriving digital entrepreneur, fully invested in her freelance career, Alwinah is a living example of how the right attitude and hard work can indeed turn career aspirations into reality.

Inspired by Alwinah's story? If you're considering a career change or want to explore the world of freelancing, it starts with a single step. Learn more about the possibilities at Future of Work.

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